Cinnamon Toast Crunch Free Toy Inside @Sheila Fitzgerald / Shutterstock.com
For decades, brands have used free giveaways as a method to entice new customers. Kids have mainly been the target, with toys and trinkets in cereal boxes and fast-food meals designed to keep them coming back for more.
Eventually, these items that were originally free have taken on a collectible status, with those who saved the one-worthless knick-knacks seeing their value soar. Some of the toys might be so valuable now that it’s time to dig out the old toy boxes and see if you have any vintage Kellogg’s or Postmates treasures!